One Day · April 19, 2025
BUILD
SCALE
WIN

A high-intensity, in-person workshop where ambitious founders and growth leaders learn the exact playbooks behind today's fastest-scaling startups.

Date April 19, 2025
Location San Francisco, CA
Format Full Day · 9am–7pm
Claim Your Seat → View Agenda

⚡ Only 27 seats remaining out of 120. Don't wait.

01
Workshop at a Glance
8+ Expert Sessions
120 Founders & Leaders
3 World-Class Instructors
Who It's For

THIS WORKSHOP WAS BUILT FOR YOU.

01 🚀
Early-Stage Founders

Pre-seed to Series A founders looking for proven growth frameworks to get to their first $1M ARR — and beyond. Skip the trial-and-error that sinks most startups.

02 📈
Growth Leaders

VPs and Heads of Growth in Series B+ companies ready to unlock the next inflection point. Bring new tactics back to your team by Monday morning.

03 💡
Product Builders

PMs, CPOs, and product-led founders who need to connect product decisions directly to revenue metrics, retention curves, and sustainable acquisition loops.

What You'll Learn

TOPICS
COVERED

Eight intensive sessions covering the full growth stack — from acquisition to retention to revenue expansion.

01

Go-To-Market Strategy

How to identify your highest-leverage GTM motion and build repeatable pipeline from day one.

02

Product-Led Growth

Designing virality and self-serve onboarding into your product so users acquire other users.

03

Retention & Churn Engineering

The frameworks top B2B SaaS companies use to hit 120%+ NRR and turn churn into a rounding error.

04

Paid Acquisition at Scale

How to build profitable paid channels that scale without killing your unit economics.

05

Content & SEO Compounding

Building long-term organic moats that drive qualified traffic and compound in value over time.

06

Pricing & Monetization

Practical approaches to pricing strategy, packaging, and expanding revenue per customer.

07

Growth Analytics & Metrics

The exact dashboards, KPIs, and decision frameworks used by growth teams at top-tier startups.

08

Building a Growth Team

How to hire, structure, and incentivize a growth function that actually moves the needle.

Your Instructors

LEARN FROM
THE BEST

SC 👩‍💼
Sarah Chen
Former VP Growth · Figma

Led growth from $10M to $400M ARR at Figma. Previously built the PLG engine at Dropbox. Author of The Compounding Startup, a top-rated growth book.

PLG B2B SaaS Virality
MR 👨‍🚀
Marcus Reid
Founder · 3x YC Alumni

Founded and sold three venture-backed startups. Current portfolio company reached $50M ARR in 18 months using the GTM framework he'll teach at this workshop.

GTM Fundraising Operator
AP 🎯
Anika Patel
Partner · Benchmark Capital

Investor in 40+ growth-stage startups. Previously built performance marketing at Lyft, scaling CAC-efficient paid channels to $500K/day spend profitably.

Paid Acquisition Unit Economics VC
Schedule

FULL DAY
AGENDA

A meticulously structured day built for maximum learning density, peer connection, and real-world application — with zero filler.

8:30 – 9:00
Registration & Morning Coffee
Check in, grab coffee, connect with fellow founders.
Networking
9:00 – 10:00
Opening Keynote: The Growth Mindset Shift
Marcus Reid on the single mental model that separates fast-growing companies from the rest. Includes live case studies from his portfolio.
Keynote
10:00 – 11:30
Workshop Block 1: GTM & PLG Foundations
Sarah Chen walks through the GTM motion audit framework and teaches you to design product-led acquisition loops from scratch.
Workshop
11:30 – 12:00
Peer Roundtables
Small group discussions. Bring your biggest growth challenge and leave with 5 actionable ideas from fellow founders.
Networking
12:00 – 1:00
Catered Lunch
Seated lunch with facilitated introductions. Investors and operators will be in the room.
Lunch
1:00 – 2:30
Workshop Block 2: Retention & Revenue Expansion
Sarah Chen on the NRR playbook. Includes a hands-on session where you map your own retention curve and identify your highest-leverage intervention.
Workshop
2:30 – 4:00
Workshop Block 3: Paid Acquisition & Unit Economics
Anika Patel breaks down the LTV:CAC equation, channel diversification, and how to run paid profitably from the first dollar.
Workshop
4:00 – 4:15
Coffee Break
Break
4:15 – 5:30
Hot Seat: Live Growth Teardowns
Volunteer your startup for a live 15-minute growth teardown with all three instructors on stage. Limited spots — sign up at registration.
Interactive
5:30 – 6:00
Closing Keynote: What Separates the 0.1%
Anika Patel on patterns she's observed across 40+ portfolio companies — what the outliers do differently.
Keynote
6:00 – 7:00
Cocktail Hour & Networking
Celebrate, connect, and continue the conversations. Drinks included for all attendees.
Networking
ONLY 27 SEATS REMAINING

This event sells out every year. Last year's waitlist hit 200+ people.

Capacity 73 / 100 Sold
Reserve Yours →
Investment

TICKET PRICING

Early bird pricing ends April 1st. All tickets include full-day access, catered lunch, and cocktail hour.

Early Bird
$397
Until April 1 · Save $200
  • Full day workshop access
  • Catered lunch & cocktail hour
  • All session slide decks
  • GrowthLab community access (30 days)
Get Early Bird →
⭐ Most Popular
General Admission
$597
Standard rate · After April 1
  • Full day workshop access
  • Catered lunch & cocktail hour
  • All session slide decks
  • GrowthLab community access (90 days)
  • Recording access (7 days)
Get General Ticket →
VIP Experience
$997
Limited to 15 seats
  • Everything in General Admission
  • Pre-event dinner with instructors
  • 1:1 growth audit (30 min) post-event
  • GrowthLab community (lifetime)
  • Priority seating & VIP badge
Get VIP Access →

💳 Secure checkout. 14-day money-back guarantee. Group discounts available for 3+ tickets — contact us.

Register

SECURE YOUR
SEAT TODAY

Join 120 Founders & Growth Leaders

Fill out the form to reserve your spot. You'll receive a confirmation email with venue details, pre-event reading, and a survey to customize your Hot Seat teardown request.

🔒

Secure 256-bit encrypted checkout. We never store your card details.

✅

Full refund if you cancel 14 days before the event. No questions asked.

📧

Confirmation email within 5 minutes. Check spam if you don't see it.

👥

Buying for your team? Contact us for group pricing on 3+ tickets.

Select Your Ticket

Early Bird
$397
General
$597
VIP
$997
Total: $597
🎉 You're registered! Check your email for confirmation and next steps. We'll see you April 19th in San Francisco!
Location

VENUE DETAILS

SoMa · San Francisco
The Factory SF
📍 901 Mission Street, San Francisco, CA 94103
🚇
Public Transit 2-minute walk from Civic Center BART. MUNI F, J, K, L, M lines nearby.
🚗
Parking City Center Garage on 8th St (0.2 mi). Street parking available on Mission. Uber/Lyft drop-off at main entrance.
🏨
Nearby Hotels Hotel Zetta (0.3mi), The Clift (0.5mi), Virgin Hotels SF (0.4mi). Use code GROWTHLAB25 for 15% off.
♿
Accessibility Fully ADA compliant. Elevator access, accessible restrooms, reserved seating available on request.
🍽️
Food & Beverages Full catered lunch provided. Coffee, tea, and snacks available all day. Dietary restrictions accommodated — note in registration form.
Open in Google Maps →
Questions

FREQUENTLY
ASKED

Still Have Questions?

We've answered the most common ones here. If you don't find what you're looking for, reach out to us directly — we respond within a few hours.

Email Us →
Full refunds are available up to 14 days before the event (April 5, 2025). Between April 5 and April 12, you can transfer your ticket to another person at no cost, but refunds are not available. No refunds are available within 7 days of the event. If the event is cancelled by us for any reason, all attendees receive a full refund.
Yes! Ticket transfers are free and easy. Email us at [email protected] with the new attendee's name and email. We'll handle the rest within 24 hours. You can transfer up until 48 hours before the event.
Both! The core frameworks we teach apply across B2B, B2C, and marketplace models. The instructors have experience across all three. That said, roughly 60% of attendees are B2B SaaS founders, so some examples will lean that direction. B2C founders tend to find the PLG, retention, and paid acquisition sessions especially high-value.
General Admission and VIP ticket holders get 7-day replay access to session recordings. Early Bird tickets do not include recordings (you can upgrade to General Admission if needed). Recordings are typically available within 48 hours post-event. Live Hot Seat teardowns are not recorded out of respect for the founders in the hot seat.
We recommend bringing a laptop for the workshop blocks, where you'll complete interactive exercises. All session templates and worksheets will be provided digitally — you'll receive a pre-event email with a link to download them. A notebook is also great to have. Everything else is taken care of.
Attendees range from pre-seed founders to Series B growth teams. Roughly 40% are early-stage (pre-seed to seed), 40% are growth-stage ($1M–$10M ARR), and 20% are scaling-stage ($10M+ ARR). The workshop is designed to deliver value across all experience levels, and the peer roundtables are structured to mix experience levels intentionally.
Several investors attend as guests and participants each year — Anika Patel is herself a Benchmark partner. There is no formal pitch session, but the cocktail hour and lunch are excellent for organic conversations. We ask that you don't do unsolicited cold pitching during the educational sessions — keep the learning environment focused.